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  • Jennifer Klaussen,
    Realtor ®, GRI, licensed in VA
  • Keller Williams Realty
  • 6820 Elm Street
  • McLean VA 22101
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Northern Virginia Home Selling

Staging on Steroids…

Yesterday I decided to hit a few broker’s open houses.  Tuesdays are big days in the Northern Virginia – Washington DC Area where real estate agents have opportunities to tour homes for a variety of reasons – some people go to preview potential homes for clients - it’s a time saving way to see a bunch of homes at once without making appointments.  Others go to support their fellow agents – show their face, sometimes it’s to network, J0400589say hello to an old friend.  Some go for the food – the food can range from simple deli sandwiches to ornate catered events.  (My favorites are the ones with Mother’s Macaroons which is a fabulous Arlington Bakery and they make the most amazing finger desserts!!)  Others go in hopes of winning prizes – yes, I said prizes!  Anything from a cash pull (where everyone wins something) to a gift certificate to maybe even an iPod!

OK, but I digress - yesterday I went in the home of a listing agent who had many many letters after her name to represent all of the designations she’s earned.  One happened to be the Accredited Staging Professional (OR ASP) designation.  Now, I think staging a home is really important IF THE HOME CAN BENEFIT FROM IT. 

Have you ever had a friend (or maybe your home is like this) that every time you walk into their home it looks perfect?  Just the right accessory, just the right colors, just the right candle?  Not too much?  Not too little?  But JUST RIGHT?  That’s what staging is supposed to accomplish.  A “put-together” just right look!

So, back to my story, yesterday I walked into this house and this particular staging professional went WAYYYYYY overboard.  There were throw blankets EVERYWHERE – and I mean EVERYWHERE - sometimes 2 and 3 in the same room, artfully “tossed” over the arm of a chaise or a sofa…  There were books and towels tied up with rafia and silk flowers arranged throughout the house as well - there was even a silk flower arrangement in the “his” side of the closet – and it wasn’t even attractive – c’mon!  That’s not believable!!!  The kicker was the cup of tea that sat on the end table by the chaise with the artfully thrown blanket with plenty of fringed pillows as well, I might add - the cup was full of that brown plastic stuff that looks like liquid, but it’s not – the wrapper from the tea bag was torn off and set aside and it was on top of a book…  I had to feel the “water” in the teacup to see if it was real or not – UGH - I left there thinking “staging gone bad”J0399951

So, what’s my advice?  Look around!  Get the honest opinion of your agent and your friends – there are many levels to “staging” – sometimes stagers can come in and work with what you have - re-arrange a few things, pull out some great nuggets that you have tucked away and put away some things that might not be working to their full potential.  Staging is great – when used for the right project in the right way.  But when it’s not right on – it just looks silly – TRUST ME!

Feel free to call today to discuss listing your home and I’d be happy to tell you whether or not your home could benefit from staging.

Happy Wednesday

Jennifer

 

 

 

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Listen UP Sellers - Prepare Your Home for 3 Sales… read on…

Yes, I said 3 – THREE – When you’re contemplating selling your home in this market, you may feel that it’s an uphill battle - and for most, it is!  The designer faucethardest hurdle (and single most important thing) is to price your home correctly.  Remove emotions as best you can; don’t place extra value on your hand printed wall paper or your custom bathroom fixtures.  Chances are the next buyer may not even notice those things, or they may be so personal that rather than placing extra value on them, the next buyer is factoring in money to REMOVE them!  Then look at the comparable listings – and comparable solds - with your agent.  Look as objectively as possible at the positive features of your home (think big here: location, curb appeal, updates, garage, etc..) as well as the negative aspects (small bedrooms, 1 fewer bath than most of your comparables, street parking, etc…).  Remove all of the minutiae of custom this or custom that… look at the big picture.

So I’m sure you’re wondering why, after all this, you have to sell your home 3 times… 

First you have to SELL YOUR HOME TO REALTORS – this is why we host broker’s open houses on Tuesdays - to give Realtors a chance to walk through your home and get a good look – they may not have a client for it, but they may talk it up at their office, or even write a blog post about it!

Second you have to actually SELL YOUR HOME TO POTENTIAL BUYERS - now this is the most obvious!  You want them to walk in and imagine their lives in your home.  Remember, it won’t be your home for much longer, but you want them to imagine their lives there and see the value.

Last you have to SELL IT TO THE APPRAISER – yes, the APPRAISER!  This is primarily my job as the agent, but assuming we did the steps discussed in the first paragraph and actually priced off of valid comparables, we should be able to sail through appraisal process – but it is an often overlooked step that is as important as any of the others.

So, take the time to price and prepare your home up front for the best possible outcome and I’d be willing to bet the rest will fall into place!

Call me to discuss further – I’m EXCELLENT with the 3–sale approach with every base covered!

Happy Thursday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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So it’s really a buyer’s market….. right?

Last night I met with some new clients who were delightful (you know who you are if you’re reading this!)…  a topic came up that comes up a lot and I felt was worthy of discussion today – The media is ALL over the idea that it’s a buyer’s market - but what I’d like to remind you is that real estate is local, it’s really hyper-local.  What does that mean?

First, we need to define what IS a buyer’s market?  The economic definition of a buyers market reads like this:

A buyer’s market is a market for a good where prices are falling and there are more parties interested in selling than buying.J0337391

OK – that makes sense.  But how does it translate to real estate?  Typically we look at absorption rates – or simply put, how long will it take to sell through our current inventory of homes.  I found another definition which generally follows what I’ve always heard which is this:

A seller’s market is defined by absorption rates of 1–4 months

A normal market is defined by absorption rates of 5–6 months

A buyer’s market is defined by absorption rates of 7+ months

One very important factor to keep in mind is that numbers can swing wildly month by month because you are looking at 1 month in a bubble.  I’m sure a learned economist might take exception to the quick and dirty, back of the napkin numbers we’re looking at here, but nonetheless I was fascinated by what I found.

So, when I sat down this morning to pull together some facts and figures to share, before I even got started, I figured I’d find that in the closer in markets where things haven’t been in a nose-dive decline, that I’d find lower rates and in markets that are saturated with inventory, I’d find that buyer’s market conditions really exist.  Take a look at the chart below.  I had ordered it loosely by geography - distance from the city.

Absorption rates jan 09 by geo

At first glance I was surprised to see the LOWEST absorption rates in Manassas - now I don’t do a whole lot of business out in Prince William County – most of my business is done in the closer in areas of Arlington, Alexandria, Falls Church and the like…  I was a little surprised by McLean’s super high rate of 16+ months of inventory, but then, it all made sense.  Look at the chart below, re-ordered by average list price in that city.

Absorption rates jan 09 by asp

Interesting, huh?  With the ONE exception of Falls Church, it lines up EXACTLY with average selling prices. What this tells me is that in areas with reasonable prices, properties are selling – at a very good pace in most cases.  This ALSO tells me that with a few exceptions, our metro area is largely within the “normal” ranges – it’s what I’ve been saying, but here are the numbers to show for it. 

The other interesting thing I found while researching this morning is that it really doesn’t matter what you label things (e.g., market conditions, outside factors, etc…) - what matters are 3 things:

1) low asking prices
2) acceptable interest rates and
3) large inventories

So there you have it – as a buyer, please don’t think you are driving the boat - that you can get whatever you want and then some from today’s sellers.  Likewise, as a seller, recognize a good deal when one comes along.  Work with the buyers and their agent, be flexible and realistic.  Hey, it sounds like I just described a “normal” market.

Give me a call if you’d like to discuss further – it’s truly a fascinating study.

Happy Thursday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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2008 in Review - Arlington County Home Sales - Stats, Stats and more Stats…

As we sit her amidst possibly the greatest financial crisis in modern times, we do tend to think “how could this possibly be the best time to buy or sell real estate?”  (I’m sure that’s the first thought you have - ok, well maybe not the first, but if it’s on the list at all - keep reading…)

I read a blog post of a colleague of mine a few days ago and a reader absolutely slammed the real estate agents/industry for the mess we’re in – as one colleague so nicely put it, most of us are not representing misguided investors who are looking (or WERE looking) for a quick buck in flipping J0308937and/or rehabbinb and reselling properties.  Most of us were working with people who were looking for homes to live in.  Most of us were making sure that they were working with reputable lenders and that they understood what they were getting into - what the tax benefits are of home ownership, and what the risks are.  We were (and still are) educating our buyers and sellers about the times and hopefully setting correct expectations…  OK, I digress a bit - but a word for the readers, people will always need to buy and sell homes when they outgrow them, or they need less space; when they change jobs, or a family situation changes.  There are a multitude of reasons people need to move - but it happens every day – and I will be there to represent at least some of them and I am committed to doing my job well and giving my clients the best representation possible.

OK – on to why you’re here – STATS…  first, let me start off with December numbers – some good, some not so good – here’s how the month looked:

December 08 stats

In order to provide some perspective, I keep running tallies and here are the stats for the entire year for both Condos and Single Family Homes:

Condos 2008

SFH 2008

What I see from these is that the condo market seems off – active listings are holding, but contract writing was down – settlements were up from November, but I think that’s a trickle down of the rate and availability of money issues that we saw in the October/November time frame.  After all, more condos settled in December than since August.

For the Single Family market, I see somewhat of a trail off in contract writing, but solds are holding – fewer than in the past few months, but not dramatically so…

In any event, I decided I wanted to look at some trending – 2008 as it compared with 2007 - so here are what I think are the most interesting tables of all:  the Condo market and the Single Family market broken down by sales, Average Selling prices and Days on Market in 6 month chunks.

2007-2008 Condo by half year increments

Look at the unit trail-off in 2008 - we had a total of 1700 units sell in 2007 and only 1,110 units in 2008.  WOW - that’s a 53% decline in unit sales – however, I would say overall, prices are holding; up in the 2nd half of 2007, down in the 1st half of 2008 and back up again in the 2nd half of 2008 – Days on Market have also increased on average.  This is interesting to me because being IN the market, it doesn’t feel this way.  It could be a result of financing restrictions, fha restrictions on certain buildings/complexes, etc…

Now, for Single Family:

2007-2008 SFH by half year

We see the same drop off in unit sales - down from a total of 1,034 in 2007 to just 851 in 2008 for a 21% decline.  Average Selling Prices have declined as well - but days on the market have held pretty steady.  These are very interesting numbers to look at.

I try not to get too bogged down with numbers and here’s the bottom line I see.

1) Houses are still SELLING – Buyers are still buying
2) FEWER houses and condos are selling this year than last - there are fewer buyers in the market
3) IF you decided you need to or would like to sell your home – you can still expect the marketing time to AVERAGE 60–80 days, depending on what and where you’re trying to sell
4) Interest rates are at record lows - this will begin to bring buyers into the market.

Have we reached bottom?  Who knows - depends on who you listen to.  We have some exciting changes in store for us and a sort of new beginning to look forward to when our new president takes office on January 20th. 

If you’d like to discuss your options, whether buying or selling, I would be honored to receive your inquiry and look forward to working with you on a successful (and pleasant) real estate transaction!

Happy Thursday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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It’s 2009 - And our thoughts turn to….

J0399557selling our homes….  Yes, it’s true.  As we move through the fall and into the holiday season, some people have already planned a spring home sale.  After all, our spring selling season begins in about 5 weeks!  I’ve already gotten calls from past clients and a few inquiries from new prospects who are planning a spring sale and purchase of a new home. 

Really, it’s not too early, folks.  This is a perfect time to begin the process of cleaning, purging, storing, tidying, etc… so it’s not such an overwhelming process once it is broken down into tiny tasks!

There are some great preliminary tools you can use to see what’s going on in your neighborhood.  One of them is right here on my webiste.  You can put your address into the sidebar where it says “MLS Market Snapshot” and a report will be generated JUST FOR YOU with local sales and other statistics such as days on market, etc…  it’s a cool tool you can start with.  It also runs an automatic update every 30 days or so.

Obviously your next move would be to give me a call to get a real pulse on the market - what’s going on?  what can you expect?  what sorts of things do you need to do in order to get the most out of your home sale?  what type of marketing is important?  etc…

Depending on who you listen to, we expect 2009 to be a vibrant real estate market.  As you know from my recent posts, homes continue to sell, with those that are properly priced still moving rather quickly - certainly inside of 30 days.

So if you are one of those individuals, couples or families contemplating a move in 2009, I would welcome the opportunity to earn your business.

Happy Monday

Jennifer

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Colonial Village 2008 - A Year in Review

I thought this might be a good time to go over some sales statistics from Colonial Village 003some of the larger and more popular buildings, developments and neighborhoods in Arlington Virginia for 2008.  Since I have previously written about Colonial Village, I thought it a good place to start.

Looking back at the condo sales in Colonial Village for 2008, there have been 24 units sold (settled) since January 1, 2008 which is 17 1–bedroom units and 7 2–bedroom units.  Let’s first look at the 1–bedroom stats:

Average sales Price:  $276K (highest was $286K, lowest was $239K)
Average (net) Sales Price as a percentage of list: 96%
Average seller subsidy: $5,000 (so expect about 2%)
Average Days on Market:  36 (however, the median was only 16 since there was 1 unit that took 196 days to sell)

Then - for the 2–bedroom stats:

Average Sales Price:  $343K (highest was $364K, lowest was $315K)
Average (net) Sales Price as a percentage of list: 95%
Average Seller Subsidy: $3,700 (so relatively less than for the 1–bedroom units)
Average Days on Market: 44

As for right now, there are 6 1–bedroom units on the active market listed  between $265K-$292K.  There is only 1 2–bedroom unit currently available and it’s listed for $349K.

If you are interested in learning more about Colonial Village as a place to live OR if you’re interested in listing your home there, please give me a call to discuss. 

Happy Tuesday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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Does the Real Estate Market REALLY shut down in December?

So here I sit, Christmas was last week and I hope everyone has enjoyed aJ0433136 little down-time with family and friends.  Whether you celebrate Christmas, Hanukkah or some other holiday, I hope you’ve had a chance to decompress a little bit - I have!  But now is the time I look towards 2009 with excitement and a renewed energy – meanwhile, I’ve been wondering – does the real estate market REALLY shut down in December?  So I did a little research…

Other than erratic blog writing, I’m not really sure I could have quantified what the real estate market does in December.  Anecdotally, we’ve always said “there won’t be any new listings between Thanksgiving and New Year’s” and we say “nothing’s happening” and perhaps those are all excuses.  Here’s what I learned…

Fact 1 - there were actually 39 BRAND new listings from December 15, 2008 through this moment. (compare that with 187 total in November and 278 total for October and so forth, so yes, it’s a relatively small percentage, but hey – there ARE actually NEW listings!)

Fact 2 – there were 23 contracts ratified between December 20 and December 26.  That’s amazing!

So, (remember I said I did a “little” research) from this I can conclude that there are still new listings coming on the market and there are still buyers writing contracts.  While we’re not seeing the volume of a typical spring month – I wouldn’t expect that.  Considering my expectations were pretty close to nil, I would say we’re doing OK!

January is a great time for new beginnings.  If you’d like to discuss your upcoming real estate needs, buying or selling, please give me a call.  2009 is going to be a GREAT year!

Happy Monday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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7 Helpful Hints for Selling Your Home in the Winter

Being a seller this time of the year is a lot different.  It’s DARK early, it’s J0384666COLD, it’s SNOWY or ICY, it’s DREARY… c’mon, who would choose this time of year to sell?  Well, let’s see if we can accomplish a few things - 1) Let’s create a welcoming environment to get your house sold and 2) Let’s see about turning negatives into positives.

So here we go

WINTER HOME SELLING TIP #1

Keep the heat on.  If you have zoned heating, or usually keep a part of your home closed off to save on heating bills, I would strongly urge you to re-consider.  You don’t want a buyer to be hurried off before they’re done looking because of the chill in your home.  Also, if you usually keep a part closed off, or the vents closed, don’t do that now!  You don’t want a prospective buyer to think there’s a problem with your heating system.  No amount of savings is worth missing your buyer.

WINTER HOME SELLING TIP #2

Keep your outdoor spaces free of snow and ice.  Look at the photo below (provided by google images)

Snowhome2[1]

As an agent, when I approach this home to show it to my buyers, I CAN’T EVEN GET UP THE FRONT WALK!!!  c’mon - make it easy to show, make it SAFE for you and any liability you may face from someone slipping on your front walk or your deck…  Keep your shovel and some Ice Melt handy and clear off those outdoor spaces… 

WINTER HOME SELLING TIP #3

Turn your lights on.  Now I know this isn’t always practical when you leave your home in the morning to know if someone will be showing it or not; but come up with a basic set of lights that will welcome any prospective buyer and help them find their way through your warm and well-lit home.  The more the better.

WINTER HOME SELLING TIP #4

Keep rugs by the doors for your lookers to wipe their feet.  You may have a sign by the front door to please remove their shoes - but what if they want to walk out on the deck, or in the backyard, or around the house.  To protect your floors/carpets AND as a courtesy, pick up a few inexpensive rugs at Target and make it EASY for that buyer to look around!

CGD949WINTER HOME SELLING TIP #5

Think about warm holiday/winter scents: gingerbread, pine, mulled cider spices, etc…  Perhaps you could use a small bowl of potpourri or a small scented candle to introduce these scents.  Don’t overwhelm someone, but they can add to the ambiance you’ve already created with the lights and warmth.

WINTER HOME SELLING TIP #6

If you know you’ll be having a showing at a specific time (perhaps it’s noon and you know someone will be coming by at 2pm) consider leaving on a gas fireplace - you know, one of the sealed ones.  If it’s safe and for a short period, you can really add to the setting you’re creating.  I would NOT recommend leaving a wood burning fire going or an un-sealed gas log situation.

WINTER HOME SELLING TIP #7

Don’t neglect the outside - there are plenty of plants that thrive throughout the winter - there are some beautiful winter cabbages and such that you can plant to keep your outside looking fresh and seasonal as much as your inside.  Talk to your local nursery if you are having trouble coming up with ideas.

The most important thing to remember is that if there are buyers out there in the cold, wet, dark, dreary conditions - the likelihood is that they NEED to buy something.  Make every showing count and you will be glad you did!

If you want to talk about listing your home for sale, don’t automatically put it off until spring.  Call today to chat about it and we can figure it out together.

Happy Wednesday!

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  And remember, spring is RIGHT around the corner!

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Confidence in the Real Estate Market is Building in Arlington Virginia

OK, so if you’re a regular reader, you’ve figured out by now that each week I will report to you the number of contracts written/ratified for the previous week – I am here to tell you, we had a big week last week!

Number 46

Yes, that’s right!  46 contracts were ratified last week - with 1 exception, that’s the biggest week we’ve had since August (we did have a week late September/early October when we had 47).  There were about as many single family homes as condos with a few townhouses and duplexes tossed in – there were properties that sold in 1 day, and in fact 6 sold un under a week, and 11 sold in under 2 weeks.  There was actually one condo that had been on the market a total of 1,289 days.  YIKES…  I would NOT want to be that owner or agent!

If you’d like to discuss placing your home on the market OR if you’re thinking of beginning a search, I’d love to hear from you. 

Happy Tuesday

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  Fall is here!

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October 2008 Sales Figures for Arlington County Virginia

Here I am again to give you the overal market statistics for Arlington Virginia for October 2008.  I have to say, I expected dismal – and with expectations like that, I was pleasantly surprised.  October really was pretty steady from September – similar inventory levels as well as contract writing and solds.  So it got me thinking - lately I’ve had people quoting numbers to me like “Arlington market has decreased 5–10% in the past 2 years” and other such statements…  I’ve been tracking statistics for a while, so I went back to October of 2007 AND October of 2006 and take a look for yourself:

October sales arlington virginia

Condo Observations:

Average sales prices are within a range of $425K-$450K with a slight decrease each year – but remember, this is just ONE month compared to the same month in years past - not any sort of average.  Unit sales are UP this year and days on market are lower than in either of the previous 2 years.

Single Family Home Observations:

These numbers are a little more scattered and tougher to draw conclusions…  however, across the board, we are not seeing the steady declines year over year for the past 3 years as you would be led to believe.  In fact, we had healthy selling and good selling prices with fewer days on the market than in years past.

Overall, I would say that in Arlington County we have fairly balanced opportunities for buyers and sellers alike.  Our absorption rates are telling as well:

October absorption rates

This tells us how long it would take to sell through our current inventory – most would tell you that as long as we’re in the single digits, we’re doing OK!

On a final note, you may or may not be aware that I have been reporting on contracts written on Arlington County properties – so for the week ending November 6, 30 contracts were written.  While that’s down from last week, it is an appropriate level to resume where things were as of early October.  The rolling average graph now looks like this:

Contracts rolling average 11-10

So, the upshot is…. the market is fine.  People are still successfully buying and selling homes.  I would be delighted to talk with you further about representing you on your home purchase or sale.

Happy Tuesday – go HUG a Veteran and thank them for their service to our great country!

Jennifer

Serving all of your real estate needs in Arlington, McLean and the entire Northern Virginia Region!

Contact me today for a free home valuation or buyer counseling session!  Fall is here!

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